Ayurveda or “Knowledge of Life” is one of world’s oldest healing system which is known to Indian physicians for over 5000 years.
Gliaura is an authentic, traditional skin care brand, with its foundations in the ancient science of Ayurveda.
The use of cosmetics and Ayurvedic rituals for enhancing beauty are believed to have originated in India with their earliest records dating back to the Indus valley civilization. Special oil and Ghee were used for skin beauty ,hair cleansers with natural herbs and fragrant ingredients were remedies for hair fall while nourishing masks and fragrant powders made for elaborate bath rituals.
Beauty in Ayurveda is the balance between inner beauty or serenity and contentment, and outer beauty. Ayurvedic ancient recipes and methodologies to create products that appeal to today’s discerning consumer. Ayurveda advocates that everything in this universe is created from the five basic elements or Panchamahabhutas, which represent the five senses.
| Prithvi (Earth) | Structure, stability, nourishment | Clays, minerals, butters for grounding and tissue support |
| Jala (Water) | Cohesion, hydration, fluidity | Hydrosols, gels, herbal infusions for moisture and softness |
| Agni (Fire) | Transformation, metabolism | Enzymes, essential oils, heating herbs for glow and detox |
| Vayu (Air) | Movement, circulation | Light oils, dry powders, exfoliants for stimulation |
| Akasha (Ether) | Space, subtlety, receptivity | Aromatics, light textures, spiritual resonance |
Our Products and five senses
The essence of every Gliaura creation is to embody the five mahabhutas, crafting products that delight and harmonize all five senses.
👁️ Sight (Rupa)
- Use of visually appealing natural colors (saffron, rose, turmeric)
- Aesthetic packaging that evokes calm and purity
👃 Smell (Gandha)
- Natural aromas from herbs, flowers, and essential oils
- Fragrances chosen to evoke emotional balance and relaxation
✋ Touch (Sparsha)
- Textures crafted for sensory pleasure: silky oils, soft creams, gentle gels
- Temperature awareness: warming oils, cooling gels
👅 Taste (Rasa)
- Edible-grade ingredients in lip balms, herbal oils, and ghee-based products
- Use of botanicals traditionally linked to inner nourishment
🔔 Sound (Shabda)
- Packaging that encourage a quiet, mindful environment
- Sound used as part of the sensory atmosphere rather than the formula itself